Amplify are not your typical consultancy.

We are a young and ambitious specialist Procurement consultancy that genuinely believe in the value effective procurement can bring. We have experienced rapid growth and are establishing an unparalleled reputation across Australia and beyond, with an ever-expanding spectrum of clients across multiple sectors with enterprise, mid-market, and government organisations.

Specialised in Procurement

Australian SME

100% Onshore Resourcing

100% Independent

Australian Owned

What You Can Expect From Us

Here at Amplify Procurement, we operate with a focus on credibility, results, and value. These non-negotiables are our commitment to delivering the best possible procurement outcomes for your organisation.

01

People with Credibility

Our people are procurement, sector and category specialists providing meaningful insights to complement your team.

02

Outcomes that Matter to You

We work with clients to build the contribution of procurement within your organisation.

03

Value for Money

We offer better value for money procurement services over typical contracting, consulting and recruitment options.

History of Amplify

How it all started

2018

Amplify is Born

2019

1st Ampliversary

Our team grows to 6. The annual Opera House team photo tradition is born.

2019

Amplify Presents - HealthShare NSW & eHealth NSW Expo

We speak about the importance of clinical engagement to an audience of 2,500+ delegates from across NSW Health and industry.

2020

Amplify Brisbane Office Opens

Amplify makes its way up the coast.

2020

Amplify Melbourne Office Opens

and down the coast!

2020

2nd Ampliversary

Our team grows to 9. Spot the face masks? Thanks, Covid border closures!

2020

Amplify Academy is Born

We develop a tailored procurement and supply syllabus.

2021

3rd Ampliversary (Lockdown Version)

With COVID lockdowns extended until October, we have no choice but to postpone Ampliversary 3.0 celebrations. Cake mail will have to do for now!

2022

Inaugural Amplify Sports Day

Our Amplifam shows off our athleticism through a session of golf and rock climbing.

2022

Amplify Graduate Program Is Born

We launch a structured program for graduates who are looking to kickstart their career in procurement.

2022

Ampliversary 3.5

We finally have our 3rd year celebrations (thanks COVID). We raise over $4,000 for children's charity Ardoch

2022

Amplify Presents - Procurement in Healthcare Forum

We share our insights on the Prostheses List reforms and how those impacted can effectively navigate the upcoming changes.

2022

Amplify Sydney Outgrows Our Office

We move from a coworking space into our own office (Amplify Towers).

2022

Ampliversary 4.0

We celebrate on a boat!

2022

We Get a Flashing Sign

We can't imagine our office without our flashing sign now.

2023

Easter Eggstravaganza

The whole Amplifam gathers to celebrate Easter at Hijinx Hotel.

2023

We get a pool table

Arguably our most prized possession. Or is it our flashing sign? It's a hard one.

2023

Choose Procurement Campaign Launch

We chose procurement and you should too!

2023

Ampliversary 5.0

Amplify has hit half a decade! We hold our first ever bake-off with special guests Mary Cherry and Paul Dollywood. Not only do we have elite talent in procurement but also in baking.

2023

Not Your Typical Consultancy

We release yet another Amplify video. See how we differ from other consultancies!

2024

How may we Amplify YOUR procurement?

We are on a roll with our videos. Watch to find out more about our services. This is our best one yet!

2024

Amplify Sydney outgrows our office - yet again!

We move into an even bigger space. Don't worry - the pool table came with us.

2024

We’ve gone platinum!

We are proud to be recognised by Consultancy Australia as one of the region’s most trusted, expert and influential consultancy firms in procurement!

The Amplifam

Meet our specialists. We're a diverse group of procurement enthusiasts, sector specialists, and dedicated professionals passionate about making a difference for our clients.

Michael Baron
Managing Director

Michael Baron

Managing Director
Aaron Whitfield
Executive Director

Aaron Whitfield

Executive Director
Danielle Damms
Director

Danielle Damms

Director
Bruce Stevenson
Director

Bruce Stevenson

Director
Hayley Synott
Director

Hayley Synott

Director
Alex Bongers
Director

Alex Bongers

Director
Alex is a registered pharmacist with over 10 years procurement experience for public and private clients in Australia as well as Asia, Africa and the Pacific. His experience includes both retail and hospital pharmacy.
Outside of work Alex is a passionate Geelong Cats supporter. He loves scuba diving in the Pacific and attempts to replicate the parenting prowess of Bandit with his four-year-old twins. Like any good procurement consultant, he is addicted to savings.
Chris Smith
Associate Director

Chris Smith

Associate Director
Emily Coutts
Senior Manager

Emily Coutts

Senior Manager
Keith Tan
Senior Manager

Keith Tan

Senior Manager
Khushbu Nand
Senior Manager

Khushbu Nand

Senior Manager
Mandy Li
Senior Manager

Mandy Li

Senior Manager
Lauren Vespoli
Manager

Lauren Vespoli

Manager
Shota Ito
Manager

Shota Ito

Manager
Tom McNamara
Manager

Tom McNamara

Manager
Hayley Hocking
Manager

Hayley Hocking

Manager
Ronan Corbett
Manager

Ronan Corbett

Manager
Nicola Belfield
Manager

Nicola Belfield

Manager
David Duncan
Senior Consultant

David Duncan

Senior Consultant
Luke O'Malley
Senior Consultant

Luke O'Malley

Senior Consultant
Patrick Alvgren
Senior Consultant

Patrick Alvgren

Senior Consultant
Guto Roberts
Senior Consultant

Guto Roberts

Senior Consultant
Tanith Wijebandara
Senior Consultant

Tanith Wijebandara

Senior Consultant
Tayla Wilmot
Senior Consultant

Tayla Wilmot

Senior Consultant
Tom Brougham
Senior Consultant

Tom Brougham

Senior Consultant
Gill Lynam
Consultant

Gill Lynam

Consultant
Oscar Casteigt
Consultant

Oscar Casteigt

Consultant
Omar Pichardo Espinoza
Consultant

Omar Pichardo Espinoza

Consultant
Rachael Gibb
Consultant

Rachael Gibb

Consultant
Siobhán Byrne
Consultant

Siobhán Byrne

Consultant
Georgia Hall
Consultant

Georgia Hall

Consultant
Louise Ma
Analyst

Louise Ma

Analyst
Kirstie Bruce
Office Manager

Kirstie Bruce

Office Manager
Marco
Head of Pawcurement

Marco

Head of Pawcurement

Want to Join Our Team?

Apply for our Apprenticeship Program, Graduate Program, or submit a general application

Ready to Amplify your Procurement?

Get in touch to discuss how our expert procurement services can Amplify your procurement.